LG Electronics has forged a strategic partnership with the EbonyLife Creative Academy (ELCA), a leading institution shaping Africa’s future filmmakers. This collaboration aims to equip aspiring filmmakers with cutting-edge technology, fostering the creation of world-class cinematic content.
Under the partnership, which was sealed today in Lagos, LG will provide ELCA with its latest products, including LG OLED TVs, refrigerators, and microwaves. These devices will enhance the learning environment and empower students to produce high-quality films, leveraging LG’s innovative Filmmaker Mode.
Hari Elluru, General Manager of Home Entertainment at LG Electronics, expressed enthusiasm for the partnership: “Our products are renowned for their exceptional display technology and energy efficiency. By providing ELCA’s students with these tools, we’re supporting their journey to become skilled filmmakers.”
Drikus Volschenk, Head of EbonyLife Creative Academy, echoed this sentiment: “This collaboration aligns with our mission to produce filmmakers who can thrive in both local and international markets. By providing our students with LG’s technology, we’re equipping them to tell unique Nigerian stories to the world.”
The partnership highlights LG and ELCA’s shared commitment to empowering Africa’s creative industry. LG’s Filmmaker Mode on its premium smart TVs, already a favorite among directors, ensures that the filmmaker’s vision is accurately conveyed to the audience. With its exceptional picture quality, LG OLED TVs offer an immersive cinematic experience.
Beyond filmmaking, LG OLED TVs also excel in gaming, providing gamers with precise colors, deep blacks, and ultra-fast response times. These features give gamers a competitive edge and enhance their overall gaming experience.