By Martin Ekpeke
The buzz of excitement filled the air as over 10,000 Nigerians, predominantly young and eager faces, flocked to the QNET Product Expo in Lagos’ central business area of Agidingbi near the state capital.
The crowd at the Expo reflects the fact that the global direct-selling company has set its sights on the vibrant Nigerian market, aiming to empower individuals and unlock the potential of direct selling.
At the expo, which showcased a diverse range of quality products, from health and wellness solutions to innovative lifestyle products, Mr. Akeem Ajisafe, CEO of Transblue, QNET’s Nigerian legal partner, emphasized the company’s commitment to transparency and compliance.
“QNET’s direct selling model empowers individuals to become entrepreneurs, offering them the flexibility and freedom to build their businesses,” he said.
Ajisafe explained that QNET’s strategic approach focused not only on product excellence but also on fostering a thriving community of entrepreneurs. “By providing comprehensive training and support, the company empowered individuals to build sustainable businesses and achieve financial independence,” he added.
Meanwhile, Commander Mitchell Ofoyeju, from the National Drug Law Enforcement Agency (NDLEA), expressed enthusiasm for QNET’s initiative.
Ofoyeju, who declared the Expo open, highlighted the potential of direct selling to engage young people positively, steering them away from illicit activities and towards legitimate economic opportunities.
The expo served as a platform for Nigerians to learn about direct selling, understand QNET’s business model, and explore the vast opportunities within the industry. With its focus on product quality, community building, and ethical business practices, QNET aimed to make a significant impact on the Nigerian economy and empower individuals to achieve their dreams.