Nigeria’s leading composite e-commerce platform, Konga, has announced the launch of its highly anticipated Berekete Sales, a nationwide campaign offering up to 50% discounts across key product categories.
The initiative is strategically timed to coincide with Ramadan, Lent, and the upcoming Eid al-Fitr celebrations, periods traditionally associated with family-oriented spending and generosity.
The Berekete Sales feature significant price cuts in high-demand sectors, including Home & Kitchen, Computing, Electronics, Beauty, and Personal Care.
Victor Olaleye, Konga Group Head of Marketing, noted that the campaign reflects the company’s focus on value-driven retail. “Berekete Sales is about delivering abundance in savings. We recognize the significance of this period for households observing Ramadan and Lent. Our goal is to ensure premium products remain accessible at competitive prices during these important seasons,” Olaleye stated.
Konga is leveraging its position as an authorized distributor to offer specialized deals on cutting-edge technology:
- Starlink Gen 3 Kit: Now available for ₦550,000 (reduced from ₦590,000). Activation services are available in select cities to ensure a seamless transition to high-speed satellite internet.
- Huawei Watch 3: A “Buy One, Get One Free” promotion offers two units for ₦200,000, targeting lifestyle and fitness enthusiasts.
- Samsung Galaxy S26 Ultra: Early adopters who pre-order the flagship device via Konga will receive gift items valued at over ₦500,000.
- Computing Solutions: Performance-driven ASUS laptops are available at promotional rates for students and professionals.
Beyond the price cuts, Konga is highlighting its integrated ecosystem to ensure a frictionless shopping experience. This includes secure payment solutions, nationwide logistics, and dedicated customer support. By aligning its promotional calendar with religious observances, Konga aims to help Nigerians upgrade their living spaces and technology without straining their budgets.
As the campaign gains momentum, customers can access these limited-time offers via Konga.com or any Konga retail store nationwide.