…. Farewell to eye strain – enjoy an easy-on-the-eyes experience with LG OLED TV

In the TV world, the importance of one’s eye health has been overlooked and undervalued by so many of us. But now, people are beginning to pay more attention to protecting their eyes as we seem to rely more and more on electronic devices every passing year. With the advancement in technology, we have witnessed the development of colour TV, the use of satellite transmission systems, the invention of videotape technology, and the introduction of high-definition TV.

Long screen exposure can yield undesirable side effects, so it’s important to understand the impact blue light emitted from the screens, we use every single day can have on our site. This is exactly why LG Display’s OLED technology has been thrust into the global limelight since the company consistently lowers its low blue light emissions to worldwide acclaim. Visit https://www.lg.com/africa/oled-tvs for more information about OLED TV & Eye Comfort Display.

How can blue light harm our vision?

Blue light strikes hardest at one of the most valuable times of our day – bedtime. It can inhibit melatonin production, which affects the quantity and quality of sleep especially when it’s dark. And it’s not just dry eyes and eye strain we need to worry about, because long exposure to screens can also contribute to more serious issues such as temporary myopia.

Since children’s eyes are more sensitive to blue light, blue light presents a risk at a very early age. These days, kids are spending so much time behind a computer, laptop, smartphone or tablet playing games, taking classes on Zoom or binge-watching TV shows on streaming sites, which means a higher possibility of them experiencing eye health deterioration much earlier in life than their parents.

So how does OLED stand out?

Today, the fear of eyesight deterioration is no longer a concern. Thanks to LG’s Organic Light Emitting Diode (OLED) TV panels. OLED’s strengths when it comes to protecting viewers’ eyes can be summarized by three points – low blue light emission, flicker elimination, and no discomfort glare.

One of the benefits of OLED TV is its naturally low blue light emissions compared to traditional LCD TVs in the market. Even while maintaining perfect black and high contrast characteristics with excellent picture quality, it provides the user with better eye comfort and viewing experience.

LG Display’s OLED TV displays had already been recognized for their low blue light emissions, having been certified by TÜV Rheinland for emitting the lowest possible level of blue light while achieving the highest blue light safety rating by UL, which is 50% lower than the standard set by the International Electrotechnical Commission which may help promote better sleep and eye comfort.

“Nowadays, consumers want a TV that shows the world naturally, just as it is,” Mr. Choong Bae Seok, General Manager, LG Electronics West Africa Operations, Home Entertainment, TV Division, said. “At LG, we’ve been working hard to make OLED technology deliver such a natural realism. To do so, we’re improving three major aspects: picture quality, eye comfort, and environmental friendliness.”

“From the customer journey standpoint, the television is evolving into a communication device that connects people and machines. Gaming TVs, for example, feature functions that are geared for new consoles such as the PS5 and X-Box series. For home training, there are TVs that rotate into Portrait Mode. In addition, portable TVs are becoming increasingly popular. However, we believe this is insufficient,” he continued. “We anticipate that consumers can now choose OLED TVs with more confidence,” Seok added.

LG Display and LG Electronics have both pushed OLED as being more eye-friendly than LCD over the years. TÜV Rheinland and other independent testing agencies have backed up the claims with ‘Eye Comfort’ and other certifications.

According to TÜV Rheinland, OLED televisions, “met every testing criteria, including in the high color range and High Dynamic Range categories. The company scored 0.87% in the light reflection category, which is half of that of LCD panels”.

TÜV Rheinland awarded LG Display the “Eye Comfort Display (OLED) – Low Blue Light, Flicker-Free” certification in 2019 for its OLED TV screens, as well as the “Flicker-Free Display (OLED)” Verified Mark from top worldwide safety science organization UL. And the fact that this was the first time a TV display has gotten such acclaim for being flicker-free from respected groups makes this an industry first.

Last year, UL verified all of LG Display’s OLED TV panels with its difficult-to-achieve ‘Discomfort Glare Free’ marketing promise — a first in the display industry.



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