As Africa’s fintech ecosystem continues to mature, few companies have emerged from the past financial year with the kind of clarity, confidence, and momentum demonstrated by Seolahm. The period between April 2024 and March 2025 has marked a defining chapter for the personal finance platform—one characterized not just by revenue growth, but by disciplined execution, global relevance, and a deepening commitment to financial empowerment.
Seolahm’s latest performance reflects an organization that has moved decisively beyond early traction into sustainable scale. Over the past year, the company strengthened its position as a trusted partner to individuals and institutions seeking better visibility into wealth, assets, and long-term financial planning across Africa and the global African diaspora
At the heart of Seolahm’s success lies its ability to execute a dual-market strategy with precision. Over the last financial year, the platform grew its user base to approximately half a million users, combining strong acquisition with high retention—an indicator of deep product-market fit in a competitive fintech landscape. Importantly, this growth was not superficial. A healthy portion of users transitioned from free access to premium subscriptions, signaling strong perceived value and trust in the platform’s offerings.
Commercial performance remained robust. Total revenue reached NGN 353 million, driven primarily by premium subscriptions, which accounted for approximately 70% of total revenue. The remaining 30% was generated through Seolahm’s growing B2B channel, supported by 15+ enterprise partnerships with financial advisory firms.
Importantly, growth was achieved alongside strong cost controls. Operating expenses were held at approximately NGN 182 million, enabling Seolahm to close the year with an operating profit of NGN 170 million and an operating margin of 48.6%—a rare combination of scale and efficiency in the fintech sector.
Equally notable was Seolahm’s operational discipline. Despite scaling its platform, expanding its reach, and investing in technology, the company maintained a strong operating margin. This balance between growth and efficiency underscores a business that is scaling deliberately, not recklessly—a rarity in a market often driven by aggressive expansion at the expense of sustainability.
Beyond numbers, the past financial year marked a significant evolution in Seolahm’s global footprint. While Nigeria remains a core market, the platform recorded meaningful growth across other African countries and among Africans in the diaspora. This expansion reflects a universal truth Seolahm has built its strategy around: financial clarity is a global need, and Africans everywhere face similar challenges around tracking assets, understanding net worth, and planning for the future.
By refining its product experience and tailoring messaging across regions, Seolahm has increasingly positioned itself as a global African wealth platform—one that understands cultural nuance while delivering standardized, reliable financial insight. This approach has helped strengthen user loyalty, with retention rates remaining well above industry averages.
Central to Seolahm’s progress has been its continued investment in product excellence. Over the year, enhancements to its core tools—particularly around wealth scoring, forecasting accuracy, and personalized financial guidance—translated directly into stronger engagement. Users are not simply signing up; they are returning, interacting, and building long-term relationships with the platform.
This focus on meaningful usage, rather than vanity metrics, has also elevated Seolahm’s brand authority. Media visibility increased across African and diaspora fintech publications, reinforcing its credibility as both a product innovator and a thought leader in personal finance.
Product Marketing Lead at Seolahm, Ngozi Chukwuma, emphasized that the past year was about laying foundations as much as celebrating wins.
“This wasn’t just a year of growth—it was a year of validation,” Ngozi said. “We’ve proven that Africans are actively seeking deeper financial understanding, and when you meet that need with clarity, trust, and the right technology, adoption follows naturally. Our focus has been on building something people rely on, not just something they try once.”
She added that Seolahm’s progress reflects a broader shift in user mindset:
“People are moving beyond income conversations to wealth conversations. They want to know where they stand, what they own, and how today’s decisions shape tomorrow. That’s the space Seolahm is built for.”
Ngozi also highlighted the importance of the company’s cross-market approach, noting that insights from one region increasingly inform innovation in others—creating a virtuous cycle of learning and improvement across the platform.
As Seolahm enters the new financial year, its outlook is defined by confidence tempered with caution. Forecasts point to continued growth in users, revenue, and enterprise partnerships, supported by strong unit economics and a growing opportunity pipeline across Africa. At the same time, the company remains focused on strengthening infrastructure, safeguarding data, and deepening financial education—recognizing that trust is the ultimate currency in personal finance.
What sets Seolahm apart at this stage is not just how far it has come, but how clearly it understands where it is going. The past financial year has demonstrated that the company can grow at scale without losing sight of its mission: empowering individuals with clarity about their wealth and control over their financial futures.
March 2025 marks the close of one of its most successful years to date, Seolahm stands as a compelling example of what sustainable fintech growth looks like in Africa—measured, impactful, and deeply human.