Firstbank Nigeria has again been rated as the second most admired financial services brand in Africa for the second year in a roll at the 2021 Brand Africa 100: Africa’s Best Brands Event, held on Africa day, 25th May 2021.
Disclosing this in a statement, the Chief Executive Officer of Firstbank, Dr. Adesola Adeduntan, appreciates Brand Africa for the back-to-back recognition as the ‘Second Most Admired Financial Services Brand in Africa’.
“This is a testament to the impactful role we are playing in promoting socio-economic development in Africa, which includes being at the forefront of bridging the financial inclusion gap as well as our commitment to supporting Small and Medium Enterprises because of the critical role they play in economic growth and development,” said Dr. Adesola while receiving the award on behalf of the bank.
First Bank of Nigeria Limited was recently awarded the 2021 ‘’Retail Banking CEO of the Year Nigeria’’, ‘’Most innovative Retail Banking App Nigeria’’ and ‘’Best CSR Bank Nigeria’’ awards by Global Banking and Finance magazine.
Brand Africa is an intergenerational movement to inspire a great Africa through promoting a positive image of Africa, celebrating its diversity and driving its competitiveness. It is a brand-led movement that recognizes that in the 21st century, brands are an asset and a vector of image, reputation and competitiveness of nations.