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    Home»News»Jumia Nigeria lights up Black Friday 2024, expanding e-Commerce reach
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    Jumia Nigeria lights up Black Friday 2024, expanding e-Commerce reach

    mmBy ITPulseNovember 5, 202430 Views
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    L-R: Robert Awodu, Regional Head of Public Relations and Communications (Sub-Saharan Africa); Richmond Otu, Chief Supply Chain Officer, Jumia Nigeria; and Sunil Natraj, CEO, Jumia Nigeria, at the recent Jumia’s Black Friday roundtable
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    Jumia, Nigeria’s leading e-commerce platform, has kicked off its highly anticipated Black Friday campaign, promising a month-long shopping extravaganza from November 1st to 30th. With the theme “No Too Calculate,” Jumia aims to make online shopping more accessible and affordable for Nigerians during these challenging economic times.

    Xiaomi Partners with Jumia for Unmatched Deals

    Xiaomi has joined forces with Jumia as the platinum partner for this year’s Black Friday. This collaboration, along with other renowned brands like Oraimo, Nivea, Infinix, and more, ensures a diverse range of products at unbeatable prices.

    Expanding E-commerce Access Across Nigeria

    “We’re thrilled to launch another Jumia Black Friday,” said Sunil Natraj, CEO of Jumia Nigeria. “Our goal is to make e-commerce more accessible to Nigerians nationwide. By partnering with top brands and expanding our logistics network, we’re ensuring that everyone can enjoy the convenience and savings of online shopping.”

    Jumia’s extensive logistics network, which includes hundreds of local service providers, guarantees delivery to even the most remote areas of Nigeria. This commitment to nationwide reach is a key factor in driving the growth of e-commerce in the country.

    Xiaomi: Powering the Future of Tech

    Xingyu Yang, Country Manager of Xiaomi Nigeria, expressed excitement about the partnership: “Jumia Black Friday is the perfect platform for us to offer our innovative products at incredible prices. We believe everyone deserves access to cutting-edge technology, and this campaign helps us achieve that goal.”

    A Bright Future for E-commerce in Nigeria

    Since introducing Black Friday to Nigeria in 2014, Jumia has been at the forefront of the country’s e-commerce revolution. With online shopping in Africa projected to reach $75 billion by 2025, Nigeria is poised to play a major role in this growth.

    Don’t Miss Out

    Shoppers can visit Jumia’s website or app starting November 1st to explore exclusive deals and discounts.

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