A small group of self-funded African immigrant communities from Liberia and Sierra Leone who reside in Minnesota, has developed an app, which is meant to compete favourably with both Facebook and Instagram, especially in Africa.

Tagged MY, the social media platform is set to be launched next month, and will give users, especially from developing economies opportunity to tell their story their own way and ultimately, own the platform.

“Having developed the app over a period of two years, with a series of tests; we are now confident that the app is ready to be released to the world,” announced Samuel Zean Jr, Co-founder, MY!

He noted that the majority of Africans complain of how African nations are portrayed by western countries on both traditional media and digital media. But MY app is developed by Africans for Africans to help change this narrative. Whereby, everyone is given a chance to tell their story their way.

With over 4 billion internet users across the world and growing by 332 million in the past 12 months and more than 900,000 new users each day, internet user numbers are growing at an annual rate of more than 7½ percent, but year-on-year growth is much higher in many developing economies.

MY! is an inclusive social media platform that appeals to all age groups. The app provides an unmatched user experience, engagement, interaction and entertainment. The app’s interface is user-friendly and easy to navigate through. It enables users to share content effortlessly, by providing feedback and updating a post status. It simplifies the collaboration between users and gives them the full visibility of content created.

MY! will officially launch on May 10th, 2021 and will be readily available on Google Play and Apple Store.



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