Besides having a massive 24% share in the global smartphone market, Samsung has been declared the world’s most popular Facebook fan page, with almost 160 million fans as of this month, according to data presented by OnlyAccounts.io .
Out of the eighteen world`s most famous brands and celebrities profiled, Samsung came second on the list followed by Cristiano Ronaldo, Real Madrid CF, Coca-Cola, FC Barcelona, Shakira, Tasty, Vin Diesel, Leo Messi, China Daily, Eminem, Mr. Bean, YouTube, McDonald’s, Rihanna, Will Smith and Justin Bieber respectively.
The only brand that beat Samsung is Facebook with 214. 61 fans.
Brand presence on social media is a serious business. Social networks are a huge traffic generator for retail sales, which is why brands are ready to spend big money on social media advertising. The world`s largest social media network, Facebook, is also the digital channel with the most influence on purchasing decisions, ranking ahead of YouTube and Instagram.
Samsung`s Facebook fan base is also quite impressive compared to other names on this list. Statistics show the South Korean tech giant has almost 38 million more followers than Cristiano Ronaldo. As of this month, the world`s most famous football player, and the most-followed person on Instagram and Facebook, hit over 122 million subscribers to his Facebook page. Football club Real Madrid ranked third with 111.3 million subscribers, 48 million less than Samsung. One of the world`s biggest brands, Coca-Cola, follows with close to 107 million fans.
The data also showed that global brands, rather than individual celebrities, dominate the list of most popular fan pages on Facebook. Brands make six out of the ten most popular Facebook fan pages in February, with Facebook itself, Samsung, Real Madrid, Coca-Cola, FC Barcelona, and Tasty as the top names.
Besides Cristiano Ronaldo, Shakira, Vin Diesel, and Leo Messi also found their names on the list of the biggest Facebook celebrities.