By Martin Ekpeke
QNET, a leading global lifestyle and wellness direct-selling company, recently held a product exhibition at the Transblue Limited showroom in Lekki Phase 1, Lagos. The event provided media and distinguished guests with an opportunity to learn more about QNET’s business model, its commitment to ethical and legal practices, and its range of wellness-focused products.
Speaking at the exhibition, Theodocia Naana Quartey, Senior Legal Counsel, Sub-Sahara Africa for QNET, addressed the audience, highlighting QNET’s core values, which include promoting health, lifestyle & wellness.
Other core values:
- Ethical & Legal Operations: They operate through established channels in over 25 countries, adhering to local regulations.
- Direct Selling & E-commerce Model: This approach caters to a wide customer base and provides entrepreneurial opportunities.
- High-Quality Products: QNET designs and sources products to enhance lives and well-being.
These products are available for purchase through their e-commerce platform (www.qnet.net).
She also elaborated on the impact of QNET’s business model and product quality:
- Empowering Millions Through Direct Selling: QNET’s model offers financial independence and entrepreneurial opportunities to individuals in over 100 countries.
- High-Quality, Certified Products: QNET’s product line meets stringent global standards and certifications, with some products being certified by Nigeria’s National Agency for Food and Drug Administration (NAFDAC).
- Showcasing Products at Expos: Previous successful product expos in Abuja and Lagos showcased QNET’s commitment to the Nigerian market, highlighting their extensive contributions to communities.
On his part, Akeem Ajisafe, Managing Director and CEO of Transblue Limited, QNET’s legal representative in Nigeria, discussed the partnership’s achievements. They include:
Transblue’s Role: A Nigerian customer service compliance and logistics company, Transblue aims to bridge logistical gaps in the market by offering superior customer service.
Partnership Benefits: Since their official entry into Nigeria in April 2022, the partnership has connected Nigerians to QNET’s global network and empowered youth.
“Say NO!” Campaign: Launched in November 2023, this ongoing campaign raises awareness about fraudulent job offers used for human trafficking in Nigeria, Senegal, and Burkina Faso.
He highlighted other QNET initiatives in Nigeria like the Financial Literacy Program (FinGreen), which equips youth with employability and entrepreneurial skills to achieve financial independence.
Others are the collaboration with Lagos State Consumer Protection Agency (LASCOPA) to expand awareness efforts on fake job offers and human trafficking through the “Say NO!” campaign and the training program for youths, where a partnership with the Federal Ministry of Labour and Employment is sealed to equip young job seekers with essential skills.
The exhibition also featured a presentation by a QNET product trainer, Nkemakolam Eloagu who focused on Amezcua wellness products, specifically Bio Light 3, a device that utilizes biophoton therapy, believed to provide the benefits of light at a cellular level and Bio Disc 3, a device claimed to restructure water, enhancing its nutritional value, detoxification properties and taste.
The QNET product exhibition aimed to foster transparency, educate the public about QNET’s offerings, and showcase their commitment to promoting well-being and empowering Nigerian youth.