The National Information Technology Development Agency (NITDA) won the 2022 African Public Relations Awards Certificate of Excellence in Dar es Salaam, Tanzania, on the 25th of May 2022.
In a statement issued and signed by Mrs. Hadiza Umar, Head, Corporate Affairs and External Relations at NITDA, the award is in furtherance of NITDA’s contribution to the growth of Nigeria’s digital economy.
The annual African PR award recognizes Superior Achievements in Branding, Reputation, and Engagement (SABRE), with a focus on engagement, credibility, and relationship building. Provoke Media hosted it in collaboration with the African Public Relations Association (APRA).
Before winning the 2022 African PR award, NITDA was recently conferred with the prestigious “National Productivity Order of Merit (NPOM) Award” in recognition of the Agency’s high productivity, hard work, and excellence in service delivery. NITDA is the only government agency that received the National Productivity Award in the last 7 years.
NITDA, with the support of the Ministry of Communications and Digital Economy, clinched the APRA Certificate of Excellence in the Public Affairs/Government Relations category for its campaign on Digital Innovation for Economic Prosperity in Nigeria with a book of the same title authored by Inyene Ibanga.
The campaign, Digital Innovation for Economic Prosperity in Nigeria examined the roles of regulatory bodies in promoting the use of Information Technology (IT) in all spheres and explored ways in which the country is not left behind in the deployment of tools of technology in providing solutions to economic challenges.
The campaign was undertaken by NITDA in partnership with Abuja-based multi-award-winning PR agency, Image Merchants Promotion Limited (IMPR), the publishers of PRNigeria and Economic Confidential, earned the approval of the 14-member jury comprising globally acclaimed African Communications and PR experts from different parts of the continent to win the award for excellence.