Author: ITPulse

In recent years, retail and eCommerce businesses have adapted to the increasing influence of digitalisation. Customers now demand user-friendly digital interactions, with little tolerance for inconveniences. Surprisingly, 86% of customers are willing to abandon a brand after just two negative experiences. Regardless of your product’s success, the quality of customer interactions takes precedence. Each interaction contributes to a customer’s perception of your brand and their overall shopping experience. Every touchpoint holds significance. The key is to identify and optimise them to meet digital era expectations, ultimately boosting conversions and improving your bottom line. Defining customer touchpoints A customer touchpoint is…

Over the past several years sustainability has become a growing priority for most, if not all, organisations. Forward-thinking businesses, consumers and governments alike are increasingly looking at how to increase their sustainability efforts, while many decisions are increasingly being made with enhancing sustainability as an important driver. One key trend to this end for businesses is moving to hybrid cloud services including colocation. In simple terms, colocation entails renting out a dedicated space for servers and sharing that space with others. Doing so combines a wide range of operational and commercial benefits with potentially substantial sustainability improvements. Data centres have…

Hitherto Executive Director, Technology & Operations at Nigeria Inter-Bank Settlement System Plc (NIBSS), Aminu Maida has been appointed to replace Prof. Umar Danbatta as the Executive Vice Chairman of the Nigerian Communications Commission (NCC). This is contained in a State House Press Release issued and signed by Chief Ajuri Ngelale, Special Adviser to President Bola Tinubu on Media & Publicity. The Press Release titled ‘President Tinubu appoints new leadership across the Communications, Innovation and Digital Economy Sector’, also announced Nkechi Egerton-Idehen as MD / CEO, Nigerian Communications Satellite Limited (NIGCOMSAT), Kashifu Inuwa as DG / CEO, National Information Technology Development…

A report by OnlyAccounts has revealed that brands and companies worldwide will spend roughly $680bn on digital ads in 2023, 10% more than a year ago. This figure is expected to jump by another 35% and hit $910billion by 2027.  This is even as the data it presented shows that over the past six years, brands and marketers worldwide have spent a whopping $3.2 trillion on digital ads, with video ads, search ads, and banners as the top three revenue streams. According to the report, Influencer Advertising is the Fastest Growing Segment as Total Ad spending to Grow by 55%…

Introduction In an era where global tensions and conflicts persist, the role of startups in promoting peace and preventing World War III may seem unconventional. However, innovative entrepreneurs have the potential to make significant contributions to this noble cause. While the prevention of a world war requires international diplomacy and cooperation, startups can develop solutions that address underlying causes and promote peace-building efforts. This article explores some visionary startup ideas aimed at fostering global stability. Conflict Resolution and Mediation Platforms Imagine a digital platform or app that serves as a sanctuary for peaceful conflict resolution and mediation. Startups can create…

The data analysts at Techopedia.com have compiled 10 of the most eye-opening statistics around Google search. They are: Google holds 91.7% of the global search engine market. Google’s dominance in the search engine market was clear in 2023, as shown by Google search statistics (StatCounter Global Stats, August 2023). By August 2023, Google held 91.7% of the global search engine market. This majority highlights Google’s consistent leadership in online search, standing far ahead of its competitors. By comparison, Bing was next, holding 3.1%. Other search engines, like Yandex (1.5%), Yahoo! (1.2%), Baidu (1.1%), and DuckDuckGo (0.5%), had smaller market shares.…

Cybersecurity experts warn users about crypto malware — a new way criminals use their victim’s devices to earn money. A survey by NordVPN showed that every third user is afraid of losing access to the files on their computer due to a cyberattack. The experts noticed that even though the scenario of losing a piece of private information is scary for many people, there are other ways cybercriminals can profit from hacking someone’s device. “The new type of malware we see spreading is crypto malware. The biggest problem is that it is difficult to detect for an average computer user…

Aveva has inked a partnership deal with Kent that will help energy customers unlock the competitive advantages of digital solutions and sustainability while enhancing data integrity and transparency to reduce costs and schedule overruns for capital projects and operations. As part of a system integrator agreement, Kent, an engineering company in oil and gas and low-carbon energy will be enabled to implement life cycle digital solutions to industrial customers.  Accordingly, the second contract is an enterprise agreement for engineering, procurement and construction (EPC) for Kent digital projects delivery. Speaking on the partnership, Caspar Herzberg, CEO, AVEVA, said, “Our collaboration with…

The Central Bank of Nigeria (CBN) has debunked several media reports that its digital currency platform, eNaira is a threat to financial stability in the country. In a statement signed by its Director of Corporate Communications, Isa AbdulMumin,  CBN said after reviewing the reports, which appear to have been syndicated, there seems to be a lack of understanding of portions of the Foreword, and some articles, in the bank’s recent released Economics of Digital Currencies: A Book of Readings. It noted that a recurring theme in the book is the interest of regulators, such as the CBN, in the role…

The National Information Technology Development Agency (NITDA) has released six focus areas as part of activities to mark this year’s Cybersecurity Awareness Month. The Cybersecurity Awareness Month is held every October and is set aside globally to educate and create cybersecurity awareness. This year marks the 20th in the series of collaborative awareness campaigns between public and private sector organisations globally. The theme for this year’s celebration is: See Yourself in Cyber, which highlights that cybersecurity is everyone’s responsibility. The main purpose of this awareness campaign is to encourage the adoption of safe cyber hygiene. To achieve this effectively, citizens…