Smartphone brand, vivo, recently brought high-energy excitement to its Exclusive Store in Ikeja for the SuperDay 2026 celebration, as the event featured popular Nigerian entertainer and internet sensation, Carter Efe, who joined fans to showcase the endurance and performance of the newly launched vivo Y31d.
The celebration drew a diverse crowd of tech enthusiasts, content creators, and shoppers eager to experience how the Y31d integrates into an active, digital-first lifestyle. Carter Efe, known for his relentless online presence, demonstrated how the device’s massive 7200mAh battery effortlessly handles the heavy demands of social engagement and content creation.
Speaking during the event, Adedayo Olawuwo, Marketing Manager of vivo Nigeria, emphasized that SuperDay is more than just a product showcase, describing it as a platform for community engagement.
“Our goal is to bring technology closer to our customers and celebrate the vibrant community around the vivo brand. Having Carter Efe join the SuperDay celebration creates an exciting energy that keeps our fans and customers always active,” Olawuwo stated.
The vivo Y31d is specifically engineered to support the high-energy lifestyle of Nigerian users. Key highlights of the device explored by visitors included:
- 7200mAh Battery: Designed for extended performance throughout the day without frequent charging.
- Enhanced Safety Features: Ensuring reliability and longevity under heavy usage.
- Content Creation Tools: Optimized for capturing high-quality media on the go.
The event sparked significant buzz both in-person and across social media, as fans and creators shared real-time highlights of the store visit. This engagement underscores vivo’s growing footprint in the Nigerian market and its commitment to blending innovative technology with authentic cultural experiences.
Through initiatives like SuperDay, vivo Nigeria continues to strengthen its ties with young consumers and retailers, positioning the brand at the intersection of lifestyle and high-performance mobile tech.